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It all began in Paris in the 1960s when much-loved hairstylist Lelievre improved the first ever curling tong built for hair stylists. He then began marketing & distributing his innovation to professionals as well as the public throughout Europe and the BaByliss brand was born! Now for over 50 years BaByliss PRO have been delivering, innovating and producing electrical products that inspire the salon world and beyond.


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